Author Archive

The Chocolate Room

By BeefisSexy • Jan 8th, 2009 • Category: Packagings

This chocolate boutique needed a wrapping paper specially for its winter chocolate promotion.



Napa Wine Bar & Kitchen

By BeefisSexy • Jan 8th, 2009 • Category: Packagings

Located in a refurbished 4-storey Shanghainese lane house, Napa is a high-end wine bar and kitchen that caters to lovers of fine dining and wine aficionados. The wine bag was designed to fit 2 wine bottles. The logo is, again, foil stamped while the printed motif is actually the reflection of the metal gates that [...]



A short blog entry on sustainability and me….

By BeefisSexy • Jan 7th, 2009 • Category: Welcome

Recently I have enrolled myself into Minneapolis College of Design’s (or MCAD), Certificate in Sustainable Design. I’ve found myself thrown into a new world - one that uses a new set of vocabulary like best practices, green hats, green collar economy, green washing…and the list goes on. It could be daunting - for designers and [...]



Haworth, Bamboo Series

By BeefisSexy • Jan 7th, 2009 • Category: Packagings

Haworth is a company that produces ergonomic and well-designed office furniture. They wanted a modern and fresh approach to their marketing communications for their new range of furniture – Bamboo.



Haworth, Bamboo Series

By BeefisSexy • Jan 7th, 2009 • Category: Collateral and Prints

Haworth is a company that produces ergonomic office furniture. They wanted a fresh approach to their communications for their new range of furniture.



Bungalow 5, New York

By BeefisSexy • Jan 7th, 2009 • Category: Collateral and Prints

Acclaimed home furnishing company, Bungalow 5, from New York has found its products prominently featured in the popular TV series “The Apprentice”. Some of their designs have also sold to Crate & Barrel.



Laris @ Three on the Bund

By BeefisSexy • Jan 6th, 2009 • Category: Collateral and Prints

Multiple award-winning restaurant in Shanghai, Laris, needed flyers, menus and invitation cards for its events. Modern design lightly sautéed with creativity, with a dash of contemporary elegance for taste.



Amber Insights

By BeefisSexy • Jan 6th, 2009 • Category: Collateral and Prints

Amber China Insights is a business intelligence and research company in Shanghai. They needed a brochure that not only explicitly explained what they do but also make a relatively dry subject matter look interesting. By using imagery such as leaves to represent channels of communication and honeycombs to symbolize a network, the brochure is able [...]



Haworth, Xone Series

By BeefisSexy • Jan 5th, 2009 • Category: Collateral and Prints

The basic principle of keeping the design simple – was not lost in the crafting of these colllaterals when the clients asked for a problem-solution approach to their communications.



Vinverde Wine & Boutique

By BeefisSexy • Jan 3rd, 2009 • Category: Branding & Visual Identity

A quaint winebar / boutique needed a logo and ta-da! The logo was inspired by green grapevines.